Eating the rich has never been easier than snacking on $10 popsicles shaped like tech billionaires


Why is this important: What better way to spark public interest in growing wealth inequality than to sell them popsicles shaped like tech billionaires on a hot summer day? That’s exactly what a bunch of artists did, and it turns out a lot of people love the idea of ​​paying a premium for the privilege.

Over the past few months, we have seen several economists warn of a potential recession towards the end of the year. As the world emerged from shutdowns and returned to normal in-person business, tech companies saw their stocks plunge after hitting record highs a year ago, wiping hundreds of billions off their valuations and leading to layoffs and losses. other cost reduction measures.

Meanwhile, tech billionaires like Jeff Bezos and Elon Musk pay little to no taxes and can leverage billions in stocks to take a trip to low Earth orbit and buy companies on a whim. As usual, this has rekindled the feeling of “eating the rich” among people struggling to cope with the rising cost of living and especially young people who are increasingly frustrated with wealth inequality. .


In response, an art collective known as MSCHF took creative license to offer five of the world’s richest men as frozen treats. The traveling art experience is simply called “Eat the Rich” and offers patrons the chance to consume Mark Zuckerberg, Elon Musk, Jeff Bezos, Bill Gates and Jack Ma in popsicle form for a few days.

Ironically, the privilege of “sucking Zuck”, “munching Musk”, “biting Bezos”, “gobbling Gates” or “munching Jack” will cost you $10 apiece. Yet when the ice cream trucks rolled into New York and Los Angeles on Tuesday, people rushed to cool off with one of the pricey frozen treats, if only for a few moments. Apparently, people really like Elon Musk and Jeff Bezos popsicles, whether they hate billionaires or not.

Leave a Comment